Embracing ‘New Normal’, the pandemic crisis today has changed the dynamics across the globe, with the present aim is to Reconnect, Revive & Reimagine every business across sector and embarks upon winning consumers’ attention.
Every organization wants their brand to be trusted by consumers. The truth can only be built on how unique the products or services are and how the end user connects with it. Considering the stiff competition across region, the point is how can the user differentiate among the cluster and hold-on timelessly creating economic value by generating higher returns and growth. Thus rightly said, a brand generates trust not only for the company, its products, services but also the customer.
India market provides immense growth potential with numerous development and projects already in the fray and rising inclination towards Vocal for Local. augmenting new technology introductions that facilitate every business module and contactless mobility. Potential international market opportunity of approximately USD39 bn for Indian players across focus categories by 2022. Current pandemic crisis in place there has been a huge shout out for buy local and grow local brands of the nation.
We are proud to launch the inaugural edition of Most Trusted Brands of India 2021. This flagship recognition ceremony will bring the brands from significant sectors to narrow the gap and help the Industry to collaborate & provide the best to the society. This stage is dedicated to commemorating the momentous developments undergone by a business, enterprise or initiative.
The appropriate way of valuing brands by adhering to six key requirements: transparency, validity, reliability, sufficiency, objectivity and financial, behavioral and legal parameters.
● The largest congregation of top brands across India
● Your gateway to recognize and honor your brand
● Connect with a cross-sector brands from diverse industry verticals
● Widely acclaimed and supported by top industry associations and government bodies
● Extensively promoted through exhaustive marketing activities & media coverage
● Right mix of 360° marketing mix
Ultimate platform for brands accelerating momentum and building on parameters like
● ECO FRIENDLY & SUSTAINABILITY
● VALUE FOR MONEY
● CULTURE CREATOR
● CUSTOMER CHOICE & LOYALTY
Most Trusted Brand of India 2021 supplements the success of the brand in the following segments.
10.00 – 10.25
10.30 – 10.40
Opening Remarks by Guest of Honour
10.40 – 11.00
Keynote Address: Increase Trust and Raise Awareness: Ways to Interpret, Educate, and Rally Customers
Customer trust is more important than ever. To create long-lasting, meaningful customer connections and foster a deep sense of trust, brands need to be allies, keep customers in mind, and constantly ask themselves, does this help add value to our customer?
11:00 – 11:30
Fireside Chat: Future-Proof your Brand: How to Grow Your Brand In A Time of Crisis
While customers face challenging times and are in a state of uncertainty, brands are also bracing themselves for a different landscape where the dynamics at play could fundamentally challenge the brand-building playbook.
In this session, we’ll question some ‘golden rules’ of brand-building, exploring how this conventional wisdom stands up to the consumer’s point of view on brands.
11.30 – 12.30
Panel Discussion: Dive Deeper — Understanding Changes in Customer & Consumer Behavior
How do you know what your customers want? Do you know what they’re doing? In a post- pandemic digital-first age, are your customers coming to you with higher expectations? Today’s businesses and consumers are re-thinking what’s possible online, from collaborating and training to personal and service appointments to purchases and more. Join us as we take a look at what’s changed, what’s stayed the same and where and how customers want to connect.
Discover where customers are spending their time and money online and offline
Understand the limits of a new digital environment and ways to find new pathways to engage consumers
Learn why there’s even more at stake for today’s businesses to build trust and a relationship with their customers
12.30 – 12.50
Unveiling of the cover page of The Most Trusted Brands of India 2021 Brand Book & Felicitation Ceremony of Brands
Closing Remarks by Team Marksmen followed by Lunch